We believe in science.
We believe in you.

We are on a journey with you to take your physical and mental health to new heights

Science doesn't stand still and neither do we - nor should you.

We started out in Sweden in 2010, selling high-quality, healthy food supplements. Since then we've sent over 1 million orders and succeeded in growing into one of Europe's leading health and dietary supplement companies - constantly innovating to develop the best products backed by science.

Backed by science We ensure optimal results with the latest most high-quality ingredients

Keep it simple We're here to enhance your health in easy seamless ways

Be a Fitnessguru We believe in the power of knowledge and aim to educate and inspire

Perfectly nutritious, simply delicious We never compromise on taste, effect or quality

discover our products

The team

psst! try tapping the photos

Emil CEO

Carina Muriel Conradsen Head of Social

Nikolaj Howard Kitchen Content Manager

Saga Elinor Sjöstedt E-Commerce Manager

Nicolai Mazur Head of Brand Activation

Paul J. Raben Country Manager Germany

Mia Karlsson Customer Success Manager

Mikkel Rohde Online Marketing Consultant

Anne Sofie Thyssen Marketing Coordinator

Kasper Lund Marketing Intern

Matt Jones Product Manager

Michella Laura Madsen Graphic Designer

Lena Marie Kolb Country Specialist Germany

Cornelia Løvenskiold Country Specialist Norway

Join the team

What our customers say about us

metzit

I just ate a one whey from Fitnessguru that works really well as a snack after a run 💪

sandra.friberg

I HAVE to mention the @fitnessguru bottle in glass - now I have become even better at drinking water throughout the day (love to fill it with water, ice + 🍋 🍎

alessia.borys

I switched up my pancake game and traded my flour for some ice cream flavored protein powder. And oh boy it was divine!

alex.anderssons

When you're like me, working full time during the day and then have to perform on the football pitch in the evening, you don't always have the time to eat something in between. That's where the OneMeal from @fitnessguru works like a perfect complement!

elviranyberg

Giving me a morning boost ❤️ #fitnessguru

mickiswesterlund

An intense workout session requires recovery 💪 💦 •One Whey Bar gives your muscles protein & energy 🔝 the flavours are also like a trip to a tropical island 🥥 🌴 👅

mooaalm

for when I need a detox 🍋 🍊 🍉 this always makes me feel fresh

linneafrobe

Today’s lunch was aaaaaamazing. Oatmeal with OneWhey protein powder, creamy peanut butter, banana and raspberries ! 🥣 🥜 S O G O O D 😻 🤙 my favourite post workout quick meal! #fitnessguru

casperblomme

I've had a hard time finding Whey Protein powder that is both high quality and has a good taste. But after I tasted these products from Fitnessguru, I know it is not the last time I shop with them 😋

happybowlhappysoul

I love using products from @fitnessguru for my breakfast! This almond butter is made from 100% almonds and is really delicious 😻

What our customers say about us

The best supplements!

Since I started working out I have used Fitnessguru’s products and have never been disappointed with either taste or effect. I highly recommend them!

Emma 18 January 2019

Amazing flavors!

I started using protein powder almost a year ago and tried a few different brands before a personal trainer at my gym recommended Fitnessguru’s One Whey. I ordered Dark Chocolate and Strawberry Milkshake and I’m completely sold!

Johan 4 March 2019

Very happy!

Fitnessguru has helped me to lose 20 kg with their products and great advice. Easy to order, good products, friendly customer service, and quick deliveries. 5 stars aren't enough!

Susanna 23 April 2019